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Creating Global Recruiting at Time Warner

Human Capital Management, HR Technology Conference 2006 #9, Time Warner – TWX

A fabulous introduction of Maggie Rubey Lynch, Corporate VP, Worldwide Recruitment & Executive Search, Time Warner by Deb Besner, CEO of Brassring opened the session (Time Warner uses Brassring for their employment/jobs portal), Lauren Levine a member of Maggie’s team also participated in the session.

Areas of best practice:
– Time Warner has an in house executive search practice
– Operate on a business unit basis, country specific candidate experience
– Outstanding partnership between IT and HR – a model for any other company

270 recruiters globally, no centralization prior to 2003

TM Divisional Feedback re Recruitment Needs:
– Quality Candidates
– Fast Fills
– Superior Service
– Ease of Process
– Client Group Ownership
– Strategic vs. Reactive
– Cost Savings
– Ability to Identify / Move Internal Talent
– Ability to Identify Top Tier Diverse Talent

Spend time on the front end selling and partnering with people to make it work

Business & Recruitment Feedback:
– Recruitment support at more levels that just senior
– Research support at more levels than just senior
– Diverse Slates
– Internal Mobility
– Tough to fill discipline specific

The mission:
– Create holistic recruitment team
– Leverage in-house expertise

Deeper Dive:
Attrition by Division
Types of roles by Division
Volume of Recruitment Efforts
Structure of Recruitment Teams
Expenses – Internally / Externally
Recruitment Systems

Action Steps:
Design and build scalable infrastructure
Identify top Recruitment Professionals to move the recruitment objectives
Streamline Processes and create efficiencies
Understand where investments are producing a return
Be true business partners
Know our business and identify growth areas to anticipate recruitment needs

Four Critical Areas:
Executive Search
Strategic Sourcing
Research
Recruitment Operations

Integrated Recruitment Teams
Recruitment Director (headquarters)
Client Group Recruiters (anchored in Operating Units)

“Beyond the resume” – transferable skills, diversity or experience – it’s about process and having a conversation about where you want the position to go. (Stated a different way, why use an ancient job specification?)

Results:
100% Utilization by all Divisions
1,496 Search / Research Assignments
Cost Savings of $48 Million
48% Females Hires
41% Diverse Hires
Increased internal mobility from 2% to 35%
Created a first time external revenue stream by conducting external search

Getting legal team to agree across divisions was the biggest challenge

(Human Capital Management, HR Technology Conference 2006 #9, Time Warner – TWX)

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